Internet Marketing

Paraday Communications has been involved with online marketing since 1996. We have literally instituted every form of online marketing that is known & used online to-date! When you work with Paraday Communications, you can be confident in knowing that you are working with an experienced team that places integrity first, the client foremost & strives to provide you with the best possible experience – while deploying your project.

Affiliate Marketing

Affiliate Marketing is one of the most underutilized form of marketing online; only because its’ one of the most misunderstood forms of online marketing. Affiliate Marketing, is the act of distributing your banners, buttons and other creative’s — to non-competitive websites’ and paying a commission once a certain action occurs from their website to yours; a click, a download, or other form of conversion action. Upon the desired action occurring, you pay the affiliate partner a commission for that action.

Article Marketing

Article marketing gives your organization the ability to provide a ‘voice’ or ‘sensibility’ associated with your brand, and offer. Paraday Communications article conceptualization, creation & editing, writing and ultimately circulation around the Internet result in a multitude of benefits for your Website. Article’s deliver visitors that would not have normally found your website and speak directly at your offering, service or products and contribute greatly to Inbound Linking efforts.

Search Engine Optimization (SEO)

Search engine optimization or “SEO”, is the technical-art of fine tuning your websites’ coding, content and other components, assuring that your website appears highly in the search engine’s results, based around your websites’ keywords & keyword phrases. Other elements of SEO are consistent original content addition and inbound linking; the act of acquiring links to your website from other relevant websites’ from across the internet.

Cost-per-Click Advertising (CPC/PPC)

Paraday Communications level of keyword phrase management, reporting and conversion rates are second-to-none and derived from our professional implementation, management & reporting against your paid traffic campaigns on Bing, Facebook, Google, MSN, & Yahoo, and will result in convertible traffic being delivered to your Website.

Social Media Marketing

By owning a Website, then you must use Social Media to connect with your audience and maximize your Website’s marketing efficiency. As every Website’s offering differs from industry to industry, Paraday Communications firstly requires an understanding of your business goals & beliefs thoroughly – before creation & implementing the correct social media marketing solution & too ensure your utmost success.

Excerpt from Google Webmaster tools:

If you’re thinking about hiring an SEO, the earlier the better. A great time to hire is when you’re considering a redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.